![]() ![]() You can quote almost anyone in your blog posts. This can help you bring in a perspective that might not fit easily within your own voice or brand. You might have a peppy, upbeat style – but you might want to quote someone who’s more forthright or who’s prone to going off on a rant. If you want readers to stick around, you need to make your post easy to read. Quotes can be set apart from the rest of your text, creating extra white space and making your post look more interesting and engaging. Perhaps you’ve got some great thoughts about parenting toddlers…but you’ll have more impact on the reader if you also include some quotes from other parents, or from experts in child development, to back you up. Here’s the start of a BBC News article, for instance, with the quotes marked up:īy including quotes in your blog posts, you can: Pick up any newspaper or magazine, and you’ll see something that’s fairly unusual in the blogging world: most articles contain several quotes – words from people other than the author.
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